EU GDPR regulations are in full swing and hotels are amongst the most vulnerable for data threats. They hold guests names, phone numbers, email addresses and IP addresses and often even sensitive data, such as a guest’s health status.
Hotels need to look at the policies, procedures and the technology that they use for handling this personal data. Our GDPR blog contains actionable insights from our data and privacy experts for hotels to prepare and live with the European Union General Data Protection Regulation.
Hotels need to look at the policies, procedures and the technology that they use for handling this personal data. Hotels gain extensive amounts of personal data through marketing activities and bookings. You are responsible for protecting your guest’s data, old and new, and only using it when necessary.22nd October 2018
The General Data Protection Regulation came into effect on May 25, 2018, replacing the EU’s earlier Data Protection Directive (1995), and aims to provide greater levels of privacy for all individuals in the EU. The GDPR applies to Hotels in Europe and those located outside of the EU if they collect or process personal data14th October 2018
GDPR Compliance for hotels can be a sore subject for many operators, who typically hold extensive marketing databases containing personal information. In this blog, we aim to help you understand your obligations and steps to take towards compliance. Successful hotels run on the quality of their staff, an efficient flow of data and secure vendor10th July 2018
Why do hotels need to be GDPR compliant?
- GDPR affects your hotel’s website, data strategy, digital marketing and online merchandising.
- Hotels gain extensive amounts of personal data through marketing activities and bookings. You are responsible for protecting your guest’s data, old and new, and only using it when necessary.
- As a lot of data is processed through online bookings, visitors must understand how you are planning on using their data and why you are collecting it. Consent must be unambiguous and affirmative and transparency is very important.
Things hotels need to know about GDPR
The General Data Protection Regulation (GDPR) came into force on May 25, 2018, and has introduced the strongest data protection rules to protect EU citizen data on a global basis. There is, however, plenty of confusion surrounding the GDPR – whether you’re based inside or outside of the European Union (EU), our blog aims to21st July 2018
The GDPR represents a landmark change for EU data privacy. However, accountability is not a new concept in data protection. The EU Data Protection Directives required organizations to be responsible and accountable for processing personal data. Under the GDPR, though, organizations must demonstrate their compliance with the law – Article 5(2). What is GDPR Accountability?23rd July 2018